michiganconservation.net

1993 can probably be called the beginning of the end for Michigan Natural Resources Magazine.

For the first three issues of the year, Richard Morscheck was managing editor, Gijsbert Van Frankenhuyzen was art editor, David Kenyon was photographer, Donna Burt was circulation manager, Cheryl Larreategui; typesetting, Debra Christensen; word processing and Frank Foster; circulation staff.

The magazine for these three issues still gave a subscription cost of $9.97 per year for 5 issues, and was printed by Pendell Printing with no location given; color separations were by Image Arts, Lansing, and printed on Mead Northcote paper made in Escanaba.

The "Michigan Book Central" section, present in the first two issues of 1993, was abruptly canceled in the 3rd issue with a notice that "We regret to announce that this service is no longer available." in a text box on a mostly gray page. This is apparently one of the "changes" that Harmes announced in a year earlier in the magazine in 1992.

But the real shock came the following issue, September-October 1995, in the new "Natural Resources Perspectives" page by "Roland Harmes, Director". This is the privatization notice; the announcement that the 62-year run of the magazine by the DNR was over. That page is (or will be) presented here from that issue, and is better read than described. The fallacy of this enabling the magazine to flourish forever is given in the standard privatization praise of the day; readers only had to wait another six years to find that this was not to be so. In addition, Harmes announcement the magazine was not commercial, with advertising. Harmes mentioned that he was "excited about this new partnership".

That 4th issue of the year, September-October, was the first privatized issue, published by Kola & Robb, Inc. (which must have consisted of the two below) of Bingham Farms, MI. It listed Vicki Robb as publisher, Richard Morscheck as editor (the only name remaining in the magazine from the previous issue and era), Fred Wessells as associate editor, and Katherine Kolka as "creative director/designer", with several more names in the production, circulation, and advertising staff.

The last issue of the year, November-December, the second privatized issue, while describing itself as "what has been called 'one of the finest natural resource publications' available" (though unless that came in response to the Sept-Oct issue the previous months, that praise would have been for the DNR publication, not the privatized one -- though Harmes may have told that he was also selling praise!) mentions that although the magazines were being mailed from Iowa, they were produced on Mead paper from Michigan.

The magazine for these privatized issues still gave a subscription cost of $9.97 per year for 5 issues, and was printed by The Press Room, Detroit; color separations and pre press were by Unitech Graphics, Ann Arbor.


* * * *

Index of all 5 1993 issues: [Just covers until I get the issue content pages added later]


Front cover, Michigan Natural Resources Magazine, January-February 1993

http://michiganconservation.net


Front cover, Michigan Natural Resources Magazine, March-April 1993

http://michiganconservation.net


http://michiganconservation.net

Front cover, Michigan Natural Resources Magazine, Summer1993

http://michiganconservation.net


Front cover, Michigan Natural Resources Magazine, September-October 1993

http://michiganconservation.net


Front cover, Michigan Natural Resources Magazine, November-December 1993

http://michiganconservation.net